Press release JdC Garden Trends 2023 - October 2023

Over 345 exhibitors already registered and an oasis of new products
Five months before the opening of the exhibition doors, Garden Trends Collection Days (JdC) confirm their status as the leading trade show in the garden sector, with 95% of exhibitors already registered and on standby. Combining conviviality and international scope, fundamentals highly appreciated by buyers, Garden Trends Collection Days stand out as the unique professional event, offering free access, for the garden distribution sector in France. In 2024, 1,400 French and European decision-makers representing 100% of chain stores (gardening centers, supermarkets, Lisa, discount stores, Decoration/Home Universe, Multi-specialists...) and also the management teams of independent gardening centers, points of sale, and stores offering garden-themed products are expected.

From March 26 to 28, 2024, at Parc Chanot in Marseille.

For two decades, the Garden Trends Collection Days have established themselves as the major event for all buyers in the garden retail sector in France. Jean-Luc Garnier, the director in charge of the exhibition for several years, declares, "Our goal has always been to allow professionals to discover in preview all the innovations in the garden sector, which will be available to the general public in a year."

The anniversary edition of the exhibition promises to be more captivating than ever, with a diverse range of products, impactful innovations, and unique networking opportunities. It will be an opportunity to explore the latest trends and meet key industry players. The Garden Trends Collection Days are where the future of the garden sector takes shape. 

The 20th edition of the Garden Trends Collection Days will open under a perspective more than ever anchored in the present: that of well-being and virtuous gardening. Gardening has long been recognized for its positive impact on morale, serving as an antidote to gloomy days. It is a vector of social connection, education, and personal reconstruction: leisure gardens, decorative gardens, and food gardens driven by ecological conviction and economic considerations. This edition perfectly reflects these dimensions by highlighting the sociological, environmental, and economic aspects that have shaped the gardening and DIY industry.

The 20th edition of the Garden Trends Collection Days celebrates gardening as a means of cultivating personal well -being while respecting the environment amidst climate change. It emphasizes major industry developments and provides an exploration space for professionals aiming to stay at the forefront of virtuous trends and practices. It's a unique opportunity to discover how gardening can be both a source of well-being and a responsible act. 

The Garden trends Collection Days stand out in many ways, including:

SIZE AND INTERNATIONAL SCOPE OF ITS OFFERING 

It is the leading professional meeting in the French garden distribution sector, bringing together no less than 1,000 brands spread across 390 stands. This impressive number demonstrates the scale of the event and the diversity of products and services presented. Moreover, a third of these exhibitors come from more than 20 different countries, giving the exhibition an international dimension and offering participants the opportunity to discover new and unique products in France.
FINER SEGMENTATION OF THE OFFERING 

The more detailed redesign of the exhibition's offering gives buyers the opportunity to target their preferences more precisely, simplifying the search for products and services of interest. This improvement is accompanied by the introduction of new product categories, including "Home & Leisure" and "Services for Retail," in addition to existing categories such as "Outdoor Living," "Gardening & Cultivating," and "Building & Landscaping." 

The "Gardening & Cultivating" category includes the main concentration of consumer motoculture brands, watering equipment, DIY tools, and plants. 

The "Building & Landscaping" category focuses on products related to outdoor landscaping, such as materials, lighting, fences, terraces, and outdoor decoration. 

The "Outdoor Living" category brings together items such as barbecues, garden furniture, pool accessories and products, games and toys, cushions, etc. 

The "Home & Leisure" category includes tableware, creative hobbies, indoor plants, pots, vases, rugs, and doormats. It offers products for desaisonnalisation, enabling year-round revenue generation. 

The "Services for Retail" category while not the core of the exhibition's offering, meets the needs of distributors in terms of store equipment or logistics consulting, for example. 

The B2B plants area is enriched with the arrival of new actors.
THE FIRST B2B CONCENTRATION OF BARBECUE MANUFACTURERS IN FRANCE 

The Garden Trends Collection Days stand out with the largest B2B concentration of barbecue manufacturers in France, featuring around fifty actors. This means that industry professionals will have the unique opportunity to discover a wide range of barbecue-related products, from equipment to accessories, all in one place.

In summary, the JdC Garden Trends trade show stands out for its international scope, a diverse range of exhibitors offering everything from gardening equipment to barbecues, and a refined segmentation that caters to the specific needs of an increasingly diversified buyer base. It is a must-attend event for those looking to stay at the forefront of the latest trends in the garden distribution sector. Beyond a mere product showcase, the event spans 2 halls, in addition to an outdoor exhibition area. It positions itself as a comprehensive platform for sourcing emerging trends, referencing manufactured products for the upcoming season, and managing current-year restocking. This event provides professionals in the large garden distribution sector with an exceptional opportunity to stay attuned to consumer expectations and discover products that will make a difference in the market. 

The garden market still has bright days ahead, evident from the fact that 97% of the total exhibition space is already reserved or under option: for suppliers still considering participation, there is no time to delay! Among the exhibitors already registered for the 2024 edition of the Garden Trends Collection Days (as of 11/14/2023): Andrea Bizzotto, Campingaz, Aqualux, Artevasi, Bestway, Biohort Gartengerate, Broil King France, BWT Pool Products, Charbroil Europe, Compo France, DAYE Europe, EDA Plastiques, Einhell France, Elho, Emu Groupe, ENO - La Plancha, Esschert Design, Evergreen Garden Care, Fitt, Forest Style, Fyron Groupe, Hozelock Exel, Husqvarna France, Kaemingk, Karcher France, Koopman International, Landmann France, Le Marquier, Livwise, Mega Collections, NDT International, Nortene Home Depot, Outdoorchef, Palmako, Poolstar, Proloisirs, Robert Bosch France, SBM Life Science, Scheppach, Tramontina France, Trigano Jardin, Veca, Wolf Steel Europe Napoleon, Yantec...

Don't miss THE spring event: find in one place the complete range of manufactured goods and a plant selection. Seize the opportunity to dive into the heart of garden innovation and share this unique experience with our community of professionals. Thematic circuits will be offered to organize your reception effectively.